Family of Apps Revenue and User Engagement Growth
Family of Apps revenue reached $60.37B in 2026-Q2, up 28% YoY, supported by a 14% increase in ad impressions and a 12% rise in average price per ad. Daily Active People (DAP) increased 3% YoY to 3.60B, with worldwide Average Revenue Per Person (ARPP) expanding 24% to $16.86.
Source: 10-Q Item 2 MD&A, p.31-37